Today’s design spotlight features one of our Signature Branding design clients, Julia Runyan. Julia came to us wanting a brand that would set her apart, give her marketing a feeling of luxury, and highlight the red of her RE/MAX affiliation. She wanted something classic, but contemporary, sophisticated and harmonious. She also had an interest in […]
The TV shows make it look so easy. Who wouldn’t want to take a home, make it look stunning, and flip it for a profit? As real estate agents, you have probably been asked by a buyer or investor to find them the perfect “flip house.” According to Realty Trac’s U.S. Home Flipping Report, fewer […]
As real estate professionals we are trained to keep a very close eye on changes in the housing marketplace. But we also need to pay particular attention to what is happening in the world of new construction, as construction trends can have a dramatic impact on the housing market. Here are five important trends we’ve […]
Today’s design spotlight features our lightly refreshed Instant Identity design, “Topiary Garden”. This design uses many different visual elements including a topiary ficus tree, a roughly textured background, and fleur-de-lis engraved insignia to give us the feel of a rustic, country garden. Swirling, pen and ink style fonts swirl across the page giving the text […]
Today’s design spotlight features one of our Instant Identity clients, Jamie Flaxman. Jamie chose the design, “Window Pane” that features a square of photos at the top, but for Jamie we turned the square on end to create a unique diamond shape. For Jamie we chose photos to represent real estate and housing, as well […]
The spring and early summer brought a very robust real estate market in many areas and many price points. Multiple offers became the norm in many markets and agents found themselves busier than they had been in years. The market was moving, buyers were out looking and sellers who previously couldn’t sell were finally getting […]
If you want to create a memorable buying experience that will have your new homeowners singing your praises, here are seven steps to really enhance the services you currently offer and some ideas of how you can improve some of the things that you are already doing. 1) Mind the money – Have you ever […]
When I encourage my clients to set realistic goals I also help them set up a strategic plan to achieve them. When a plan is followed, success usually follows! The challenge is when they focus too much on the goal and not enough on the plan. When setting realistic goals you have to first have […]
I remember when I was the broker of a large real estate company and I got that dreaded phone call from a Federal Fair Housing Auditor with the message, “One of your sales associates has violated a Fair Housing law.” Wow! That hit hard! I remember feeling sick to my stomach, wondering, “What exactly did […]
This week I had a few clients who were feeling down about some things that had transpired in their business lately: Transactions that fell through at the last minute, past clients who didn’t refer business, and the inconsistent nature of this business in terms of income were all weighing heavily on them. In fact, not […]
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