Shelley has made her mark in real estate over the last ten years, and she wanted to streamline her systems with a bold and modern look. She embraced her broker’s navy color and added a pop of rich yellow, although both colors are used sparingly so that her content has plenty of white space for […]
Do you gravitate towards patterns, textures, and a color palette full of all your favorite hues? If so, you may have an Artistic style. Whether you go all-out with an unusual color, or double-down on a rich texture, or temper your artistic side with another design style, Artistic styles have one thing in common: creative […]
Posted in Branding & Design, Branding Spotlight 
Tags: artistic, colors, design style, design style analysis, gold, green, pattern, teal, texture, yellow 
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The starting point: Cheryl Nygaard has branded with us for many years, recently refreshed her brand for a brighter and more modern design. She was especially interested in a logo that she could could use outside of print-branding templates. The strategy: Bright blue and gold stand out in the mail or in a digital setting. […]
Posted in Branding & Design, Branding Spotlight Tags: blue, brand refresh, gold, logo, modern, orange, pattern, understated, yellow No Comments »
The starting point: Born in Finland, Susanne is drawn to minimal, Nordic design and all things outdoors. From hiking and boating to snowboarding and beyond. She started the branding process with a delightful eclectic request: she wanted to include an octopus into her brand. The target audience: “Sisu” literally translates to “go” in Finnish, but […]
Posted in Branding & Design, Branding Spotlight Tags: blue, custom, eclectic, logo, nautical, understated, yellow No Comments »
The starting point: Kristin Niebergall had completed a brand with us several years ago that highlighted her area – specifically the Chambers Bay golf course. After a few years, she decided that what she really needed was something fresh and young. The target audience: Kristin wanted her refreshed design to be flexible enough to work […]
Posted in Branding & Design, Branding Spotlight Tags: black, brand refresh, flower, green, logo, minimal, modern, script, watermark, white, yellow No Comments »
The starting point: Originally from Ireland, Sinead has lived on both U.S. coasts. She is relatively new to residential real estate but already passionate about helping her clients navigate the biggest purchase of their lives. She enjoys working with first-time buyers and young couples. As a supporter-type personality, she is always willing to go the […]
Posted in Branding & Design, Branding Spotlight Tags: emerald, gold, green, irish, logo, semi custom pro, sidebar, teal, tree, watermark, white, yellow No Comments »
The starting point: Ever the innovator and entrepreneur, Domenica wanted a brand for her Seattle Digs boutique real estate service, under the umbrella of the brokerage she took part in founding, Metropolist. She selected a Semi-Custom PRO package to give Seattle Digs the boost it needed. The target audience: Domenica has worked in the Seattle […]
Posted in Branding & Design, Branding Spotlight Tags: eclectic, gray, sans-serif, semi-cusom PRO, serif, understated, yellow No Comments »
Today our Branding Spotlight highlights the Semi-Custom PRO design of Dina Harvey Jardine, from Seattle, Washington. Dina’s love of the nighttime city lights is captured in the bokeh image in her footer, as well as in her color palette of navy and yellow with hints of gray. Dina’s brand fits the urban Pacific Northwest and […]
Posted in Branding & Design, Branding Spotlight Tags: blue, bokeh, gray, semi custom pro, whimsical, white, yellow No Comments »
Today’s Branding Spotlight takes a closer look at the Black & Gold palette. Many clients love this classic color combo. It’s a high-contrast section that carries implications of luxury, wealth, and sophistication. But did you know that there are many different shades of black and gold? In its elemental form, gold can take on rose […]
Posted in Branding & Design, Branding Spotlight Tags: black, cream, gold, rose, silver, white, yellow No Comments »
This week’s design spotlight features the brand of MASTERY agent, Nicole Bailey, from Seattle, Washington. Nicole’s design style is understated, natural and bold. She grew up enjoying sailing in the Northwest and began her sales-based career working in luxury fashion retail. Nicole wanted her brand to reflect her unique background by combining her love of […]
Posted in Branding & Design, Branding Spotlight Tags: agent branding, blue, bold, brand spotlight, pattern, sans-serif, script, serif, understated, white, yellow No Comments »
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