Do you gravitate towards patterns, textures, and a color palette full of all your favorite hues? If so, you may have an Artistic style. Whether you go all-out with an unusual color, or double-down on a rich texture, or temper your artistic side with another design style, Artistic styles have one thing in common: creative […]
Posted in Branding & Design, Branding Spotlight 
Tags: artistic, colors, design style, design style analysis, gold, green, pattern, teal, texture, yellow 
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The starting point: Amy runs her own brokerage called Rhino Roz Realty. She wanted to refresh her company’s marketing and take advantage of all the templates and systems our Impact! branding program has to offer. The strategy: When working with a brand element as strong as a rhinoceros, it’s important to keep the other elements […]
Posted in Branding & Design, Branding Spotlight Tags: blue, brokerage, custom brand, gray, teal, turquoise No Comments »
It’s a Throwback-Thursday special, and we’re highlighting Karen Williams’ brand, which is supporting her niche marketing mailers in style. Karen’s signature teal and charcoal branding makes a splash in the mail box, but it’s the value of the content that is really making waves. From annual predictions to median sale price maps, her niche clients […]
Posted in Branding & Design, Branding Spotlight Tags: charcoal, classic, farm, farm mailer, farming mailer, gray, mailer, maps, niche marketing, personalized mailers, statistics, teal No Comments »
The starting point: When Dorothy started her Mastery branding, she was torn between her love of colorful dots that fit her personality and wanted something elegant and luxurious for those extra special listings. After a little discussion, she decided to use both! While her colorful branding (featured back in April) is her go-to for daily […]
Posted in Branding & Design, Branding Spotlight Tags: copper, dark, luxury, luxury marketing, navy, selling luxury, teal No Comments »
The starting point: Originally from Ireland, Sinead has lived on both U.S. coasts. She is relatively new to residential real estate but already passionate about helping her clients navigate the biggest purchase of their lives. She enjoys working with first-time buyers and young couples. As a supporter-type personality, she is always willing to go the […]
Posted in Branding & Design, Branding Spotlight Tags: emerald, gold, green, irish, logo, semi custom pro, sidebar, teal, tree, watermark, white, yellow No Comments »
The starting point: Today, we’re revisiting Teresa Neilsen’s beautiful teal brand as she focuses on streamlining the value of her geo-farm marketing. The target audience:Â Teresa is building her niche in waterfront and water-view properties between Des Moines and Dash Point. The strategy: Clean but content-rich postcard mailers make a splash in every mailbox.
Posted in Branding & Design, Branding Spotlight Tags: aqua, blue, gray, handwritten, script, teal, texture, throwback thursday, watercolor, white 2 Comments »
The starting point: Dorothy loves color and wanted to include all of her favorite hues in her Mastery brand. She also wanted to use dots as a major branding element, as she built brand equity with dot-patterns before. However, the final brand also needed to work well for her business partner Don and incorporate their […]
Posted in Branding & Design, Branding Spotlight Tags: blue, brush script, green, mastery brand, orange, serif, teal, turquoise No Comments »
The starting point: Krista started with a unique logo and a teal color she loved, but she needed to get systematized with templates to maximize her marketing. She selected a Custom design package to give her brand a solid foundation. The target audience: Krista wanted a design that would work for her “casual luxury” clients […]
Posted in Branding & Design, Branding Spotlight Tags: aqua, blue, custom, custom branding, logo, minimal, teal, understated, white No Comments »
The starting point: Kitty Ballard has been in the real estate industry for 19 years. She’s a work-hard-play-hard kind of woman, with a passion for sports and an boutique business style. She has a sparkling personality and wanted to bring that into her new marketing. The target audience: While she loves her current and past […]
Posted in Branding & Design, Branding Spotlight Tags: aqua, blue, gray, modern, sans-serif, script, silver, teal, white, white space No Comments »
Today’s branding spotlight revisits the stunning design of Team Bell, led by Brittney Bell. Brittney is one of our guest speakers at the 2020 Real Estate Success Summit. Brittney Bell is a top producer and has built a reputation for dependability, honesty and truly caring for her clients. Her area requires a wide array of […]
Posted in Branding & Design, Branding Spotlight Tags: aqua, blue, logo, RESS, sidebar, teal, team, white No Comments »
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