The starting point: Ever the innovator and entrepreneur, Domenica wanted a brand for her Seattle Digs boutique real estate service, under the umbrella of the brokerage she took part in founding, Metropolist. She selected a Semi-Custom PRO package to give Seattle Digs the boost it needed. The target audience: Domenica has worked in the Seattle […]
Posts Tagged ‘serif’
Branding Spotlight: Dorothy Driver
The starting point: Dorothy loves color and wanted to include all of her favorite hues in her Mastery brand. She also wanted to use dots as a major branding element, as she built brand equity with dot-patterns before. However, the final brand also needed to work well for her business partner Don and incorporate their […]
Branding Spotlight: Veronique Hval
The starting point: We first built a brand for Veronique and her business called “Belle Residence” in 2014. We worked with her to achieve a look that incorporates her French background and elegant style. Early last year, she returned for a brand refresh that would simplify her existing brand to create a minimal, sleek look. […]
Branding Spotlight: Teresa & Michelle
The starting point: Teresa Simanton & Michelle Clyborne, both veterans in the industry, have partnered up to better serve their clients and improve their quality of life. They wanted something thoughtful and a little luxurious, most certainly inspired by the Pacific Northwest’s natural beauty and laid back culture. The target audience: By combining their efforts, […]
Branding Spotlight: North by Northwest
North by Northwest, owned and operated by Paul Hanken, Steve Clark, and Keven Dares II, is “A Brokerage of Investors for Investors.” All three partners have extensive experience building real estate portfolios, and wanted to create a professional resource for like-minded clients. Their Mastery brand needed to be unique and locally targeted. Their logo features […]
Branding Spotlight: Kerryn Lyons
Kerryn Lyon’s new fashionable navy and gold branding is simple in design and rich in color. Her luxurious gold logo and matching gold border define the design. We used a bold and modern font combination for her marketing materials, and a lively brush script for her signature. Kerryn is a joy to talk to, and […]
Branding Spotlight: Alyssa Mathisen
Alyssa Mathisen came into Mastery hoping for a brand that would help her stand out without looking too busy or eclectic. We delivered with a bold and classic sidebar design that highlights the natural beauty of the Pacific Northwest. Hammered silver trim adds a touch of luxury to the blue-violet footer. With a splash of […]
Branding Spotlight: Kathy Madsen & Mary Nelson
Kathy and Mary wanted a design that was cutting edge but still classic. Both love the emotional power of luxurious black-and-white photography, and so their brand includes a filmstrip of lifestyle photos in the header. The overall palette of pale taupe and charcoal grey keep the design warm, but let the content and property photos […]
Branding Spotlight: Deborah Young
Deborah’s elegant and dramatic design style demanded a brand that would help her stand out in the luxury home market. Her spectacular wrought-iron gate logo ties the brand together, opening her business to new possibilities. Strong chocolate hues lend warmth and strength, while a pop of light aqua lightens and refreshes the page. Gentle tone-on-tone […]