Today’s design spotlight features a team of two of our Signature Branding clients: Barb and Sandy. They came to us wanting a completely custom design that would encapsulate their warmth and personality, as well as showcase their unique niche market. Sandy and Barb focus on helping older generations transition into new housing and are closely […]
Today’s design spotlight features the NEW Instant Identity brand, “Waterfall Retreat.” Soft textures, light earth tones, and natural imagery make the Instant Identity design, “Waterfall Retreat” a welcome haven to rest your eyes. Warm tans and browns of light wood paneling frame a creamy textured background that blends into a cascading waterfall. An “in the […]
Many real estate agents that I coach are shocked when the advice I give them to make their business more productive is to stop working harder. It is a myth that you have to work harder or longer or with more people to make more money. In the end, this is actually not effective for […]
Great leaders do it, smart business people do it, successful real estate agents do it, even celebrities and athletes do it: I’m talking about getting the right people on your professional bus. Think of a celebrity in a movie or a singer performing at a rock concert; they all have a team of people who […]
We are thrilled to announce that Nick Lateur has been named Business Consultant and Director of Business Development for The Lones Group. Nick will serve as a business consultant to real estate agents with a focus on providing solutions to assist with increasing their business. In his previous role as National Sales Manager with eCommission […]
Today’s design spotlight features our newest Instant Identity brand, “King of Diamonds.” Though classic and traditional in structure, this design breaks the mold with its intricate geometric pattern play. Diamonds, triangles, angles and squares all fit together to create a maze of shapes that stimulate visually without detracting from your message. Memorable and timeless this […]
Q: Denise, one of my buyers bought a home last fall and everything was fantastic. However, now that it is warming up she is having a tough time going outside in her yard due to rampant mosquitoes. I don’t want to scare future buyers off potential properties, but should I be advising them about pests […]
Posted in Ask Denise, Buyers, Communication, Client Care, and Follow-up 
Tags: ask denise, Buyers, home, house, Real Estate 
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A lot has changed over the past two decades in the housing industry. The makeup of buyers, tenants, as well as household formation has all changed dramatically. Here are some changes that are worth noting and keeping track of as time goes on. MEDIAN AGE AT FIRST MARRIAGE– There are many reasons people choose to […]
Posted in Buyers, Real Estate Industry News, Sellers, Zebra Reports Tags: Denise Lones, housing, housing market, predictions, Real Estate, statistics, zebra report No Comments »
Ask any real estate agent that has truly embraced their authentic self in their brand and they will tell you that while it was scary at first, it was probably one of the best business decisions they ever made. I am not talking about buying a $29 logo online from someone in a foreign country […]
Posted in Branding & Design, Zebra Reports Tags: brand, branding, Branding & Design, Denise Lones, design, logo, memorable, niche market, Real Estate, specialize, zebra report No Comments »
Today’s design spotlight features a newly refreshed Instant Identity design, “Flowers & Flourishes.” Spring has arrived, the air is warmer, and trees and plants are in full bloom. Celebrate the rebirth of nature with a branding design that puts the focus on the beauty of the world around us. Whether you are a gardener, live […]
Posted in Branding & Design, Tools and Systems for Real Estate Agents Tags: brand, Branding & Design, design, flowers, graphics, logo, Real Estate, report, systems, tools, zebra No Comments »
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