People ask me all the time about my personal formula for home remodels, but in my experience every project and every home is unique. I let each home visually tell me how it needs to be changed. For some remodels a complete new kitchen is in order, while other kitchens can be transformed with new […]
Today’s design spotlight features the newly refreshed and renamed Instant Identity branding design, “Tranquility Bay.” Soft background colors blend seamlessly with a monochromatic, panoramic photo of a shoreline vista and Northwest ferry. Curving lines frame the page with gentle sweeping curves at the top and bottom. A seashell serves as a central focal point and […]
In 2010 the federal government enacted the banking reform bill developed to address the financial crisis and the number of homeowners who lost their homes due to too liberal lending practices. While additional regulations were needed, the result was that many of the resulting lending requirements were too strict and due to “risk retention” requirements […]
Q: Denise, I am having business cards made. I am doing a two-sided card, but all my designation and certification logos won’t fit on there. What should I do? A: Since we create brands for agents, which usually includes creating templates for letterhead, notecards, business cards, etc, this is a question we are asked a […]
Posted in Ask Denise, Communication, Client Care, and Follow-up 
Tags: ask denise, designations, logos, NAR, profile, Real Estate, website 
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Today’s design spotlight features the newly refreshed Instant Identity branding design “Fuchsia Florals.” This bold and dramatic design uses the high contrast of stark black against bright fuchsia pink to grab your eye and hold your attention. Cheerful and vibrant this design shows personality and a love for nature – specifically flowers and varying shades […]
Q: Denise, as we are heading towards the end of the year, I am looking back at the last two years and feel like I have made good headway coming out of the recession. I would love to take a look at my business and determine what this actually looks like on a monthly basis […]
Many agents who think about targeting a geographical farm choose that farm based on what they think will produce best results. But without verifying that research, this may not actually be the case. Other agents like the idea of farming their own neighborhood because it is convenient and people may already know them from that […]
During my Club Zebra call this week, I had a wonderful question from my client Laurie Way about how to market and sell unique properties. She mentioned that she often has multi-level properties listed, which are abundant in her Seattle real estate market. Her challenge is that open houses are not effective as the open […]
Today’s design spotlight features one of our past custom, Signature Branding clients, Hanna Petros. Hanna is a native of Seattle and enjoys being a part of the vibrant culture of the city. She wanted a design that would send a subtle “green” vibe to highlight her interests in Built Green and Eco-Friendly homes. Her branding […]
Whenever agents ask me what the best kind of lead generation method is I have to answer with the same two words every time … it depends. Great lead generation depends on so many factors and it has to match your personality, your skill level and your interest level. If you have no interest in […]
Posted in Communication, Client Care, and Follow-up, Lead Generation for Real Estate Agents, Motivation & Planning, Real Estate Coaching, Mentoring, and Training, Tools and Systems for Real Estate Agents, Zebra Reports Tags: area, Branding & Design, Denise Lones, Lead Generation, planning, Real Estate, relationship, specialty, talent, zebra report No Comments »
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