Many real estate agents utilize geographical farming to build a strong predictable lead generation system. It is easy to send postcards to your farm and call it good but is that getting you the results you want? If not, then it is time to make some tweaks to build a strong PERSONAL PRESENCE. When I […]
Posted in Communication, Client Care, and Follow-up, Lead Generation for Real Estate Agents, Real Estate Coaching, Mentoring, and Training, Zebra Reports 
Tags: branding, color, community, community involvement, community service, connect, custom mailers, database mailers, events, farm mailer, farming mailer, farming mailers, geo farm, geo farming, geofarm, geofarming, geographical farm, geographical farming, give, mailer content, mailing, memorable, monthly mailer, monthly mailing, neighborhood, research, value 
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Club Zebra members, October mailer content for your real estate clients and prospects reading pleasure has arrived. As always, mailer content is fully written and ready-to-send without attribution to The Lones Group. Both long and short versions are available, so we have you covered whether you are using a letter or postcard. This month we […]
Posted in Club Zebra Tags: client content, Club Zebra, content, database mailer, mailer, monthly mailer No Comments »
Q: “Denise, I had an “Aha!” moment this spring when I heard that one of my past clients had sold their home and bought with another agent. I was devastated because I thought for sure that they would seek me out when they were ready to make a move. We had such a great relationship! […]
Q: “Denise, ugh! I am so frustrated by my farm area! I have been sending out postcards every few months for a year and no bites! I did the research and the numbers indicated this is a hot area and I should be seeing listings. What am I doing wrong?” A: First of all, don’t […]
Q: “Denise I know you are not a fan of generic mailers, but if I didn’t send out something generic, I would never send something out. I just never seem to have the time! So I’ll bite – what do you suggest?” A: You don’t need to spend a lot of time to create meaningful […]
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