This week’s design spotlight features the newly refreshed Instant Identity branding design, “Ladybug.” For the gardener, the outdoor enthusiast, or the nature lover this design puts the focus on the fresh and friendly aspects of a garden scene. Sweeping, curving green lines frame a photo of leafy greens with a dainty red ladybug as the […]
Q: Denise, what would you think if I were to use my pet dog in my branding and marketing? A: If you are a dog lover and that seems to be a way that you connect with people, then by all means, bring your dog into your brand development. We have created a number of […]
Posted in Ask Denise, Branding & Design, Lead Generation for Real Estate Agents 
Tags: animals, ask denise, brand, branding, Branding & Design, dog, dogs, pets, Real Estate 
No Comments » Q: Denise, what would you think if I bought my own drone for aerial home photography? A: While I applaud that you want to do something unique and special for your listings, but unless you have the special skills and training not only to take professional property photography, but also to operate a drone safely […]
Posted in Ask Denise, Technology Tags: ask denise, Branding & Design, photographer, photos, professional, Real Estate No Comments » Q: Denise, what would you think about me getting one of those advertising spaces on grocery store shopping carts? A: My recommendation is to actually create an annual advertising plan rather than just creating and running an ad because you are approached to do one. Here is an example, an annual advertising plan for an […]
This week’s design spotlight features our Signature Branding design client, Katherine Blakely. Katherine came to us wanting a bold and vibrant design that would work alongside her “Purple Palm” business. We developed an engaging logo and dynamic branding design to do just that. Strong purple hues are accented by small doses of bright teal. Katherine’s […]
This week’s design spotlight features the newly refreshed Instant Identity branding design, “Wooden Inlay.” This design features a warm palette of golden brown hues blended with darker chocolate brown tones. Wooden texture is inlayed in delicate curves carved into the bottom and top design strips. An elegant, abstract grape branch gives asymmetry to an otherwise […]
Q: Denise, I want to expand my print presence. But there are three newspapers in my community. How do I choose which one to advertise in? A: The answer to this is very simple! You can run an identical ad in all three at exactly the same time. Whichever one produces the highest response from […]
Posted in Ask Denise, Lead Generation for Real Estate Agents Tags: ad, advertising, ask denise, Branding & Design, newspaper, print, response, target market No Comments »
Today’s design spotlight features the newly refreshed Instant Identity branding design “Fuchsia Florals.” This bold and dramatic design uses the high contrast of stark black against bright fuchsia pink to grab your eye and hold your attention. Cheerful and vibrant this design shows personality and a love for nature – specifically flowers and varying shades […]
Whenever agents ask me what the best kind of lead generation method is I have to answer with the same two words every time … it depends. Great lead generation depends on so many factors and it has to match your personality, your skill level and your interest level. If you have no interest in […]
Posted in Communication, Client Care, and Follow-up, Lead Generation for Real Estate Agents, Motivation & Planning, Real Estate Coaching, Mentoring, and Training, Tools and Systems for Real Estate Agents, Zebra Reports Tags: area, Branding & Design, Denise Lones, Lead Generation, planning, Real Estate, relationship, specialty, talent, zebra report No Comments » Q: Denise, I have been thinking about having your company create some listing presentation boards that you have written about. I love this idea, as it will surprise and wow homeowners. However, I sell a wide range of homes – some are small and modestly-priced while others are large waterfront estates. I have different marketing […]
Posted in Ask Denise, Branding & Design, Sellers Tags: ask denise, boards, Branding & Design, listing, Listing presentation, plan, Sellers No Comments »
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