The starting point: Lisa needed a logo that was as bold and dazzling as her personality. She is well-known in the Whatcom County community due to her high-visibility marketing efforts, community involvement, and her graciousness to other brokers. Her original logo featured a hand drawn key, but she wanted a key emblem with more Victorian […]
Posted in Branding & Design, Branding Spotlight 
Tags: black, bold, brand refresh, elegant, gold, logo, luxury, monogram, white 
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Chan Davies wanted a refreshing brand design that appeals to new buyers in Bothell. The crisp geometric pattern around the edge of her marketing materials creates a soft frame for her valuable content. The rich teal tone combined with luxe gold perfectly blend to convey modern minimalism. To provide additional approachability and comfort, her name […]
Posted in Branding & Design Tags: aqua, blue, calligraphy, geometric, gold, grey, luxury, modern, sans-serif, silver, teal No Comments »
Alina’s new brand is inspired by luxury hotel branding; dark and dramatic with a hint of shine. Our goal for her brand was to provide her clients with the feeling of luxury without excluding any price point. Her logo is comprised of an elegant and abstract sunburst logo and gorgeous monogram, which we expand in […]
Posted in Branding & Design, Branding Spotlight Tags: blue, elegant, foil, gold, logo, luxury, monogram, navy, pattern No Comments »
Q: “Denise, I have a high end listing coming up. Very high end. There aren’t even any comps for this listing. I think I have the pricing end figured out, but am having a difficult time getting my head around the specialty marketing end of this. I don’t want to overspend on marketing, but definitely […]
Sidebars are quickly gaining popularity in 2018 branding, and for a good reason! Sidebars elongate the design and break up the grid of what buyers and sellers are so used to seeing. This week’s design spotlight features our Semi-Custom Pro branding design template #130. But wait—didn’t we already feature this design? Yes, but there is […]
Posted in Branding & Design, Branding Spotlight Tags: black, blue, bold, branding, dramatic, luxury, photography, semi custom pro, sidebar, understated No Comments »
This week’s design spotlight features our Semi-Custom Pro branding design template #130. If you love the dramatic effect of a black background, but want to keep the readability of a white page, this design is perfect for you. Bold yet Understated, this template takes advantage of photography techniques that place a single object on a […]
Posted in Branding Spotlight, Business & Finance Tags: agent branding, black, calligraphy, flower, luxury, pink, sans-serif, script, semi custom pro, white No Comments »
This week’s design spotlight features MASTERY agent Acton Hartzell, from Stanwood, Washington. Acton wanted a brand to help him appeal to buyers and sellers in his local luxury demographic. Dark backgrounds, rich backgrounds, and a strong logo make up this sophisticated brand. The crisp linear design indicates Acton’s business values, highlighting that he is a […]
Posted in Branding & Design, Branding Spotlight Tags: black, blue, charcoal, design spotlight, luxury, portrait business card, serif, serif font, signature, silver No Comments »
The littlest touches can have the biggest impact for your clients. The key is to decide what that one special touch will become your signature touch. It should be something that is unique to you and something that your competition probably isn’t doing. For example, think about your favorite restaurant. Is there something that they […]
This week’s design spotlight features the brand of our MASTERY agent David Croppi, of Bellevue. David became an independent agent in 2008, one of the worst years for real estate in recent history. However his dedication and passion for real estate and the people he serves are the secrets to his success. He desired a […]
Posted in Branding & Design, Branding Spotlight Tags: black, blue, featured design, luxury, silver No Comments »
Q: Denise, I am thinking of making a very visual seller services brochure (one of the big glossy ones you do – 11 x 17 that folds in half to 8.5 x 11) with images of my marketing materials and logos of all the websites I syndicate to, etc. I am trying to decide what […]
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