Every year around this time I hear from agents that are examining their current year’s production and are worrying about finishing the year strong. After nine months of hard work it is normal for agents to get tired, lose some of their selling steam, and be looking forward to the holidays. Most agents want a […]
Posts Tagged ‘Lead Generation’
The Last 90 Days Can Make or Break Your Year…and Set the Tone for Next Year
Ask Denise: Tactfully Marketing to Sensitive Niches
Q: “Denise, I just went through a divorce. It was brutal and now I want to help others in the same position. I want to help people take a much more collaborative approach to deciding what to do with their real estate assets. Do you think this approach is unrealistic?” A: Not at all. Divorce […]
Ask Denise: Effective Networking
Q: “Denise, how can I make my meetings with my networking group more effective in terms of getting business?” Great question! The first thing you can do is make sure you are making a great impression. That means showing up early, not being on your phone, dressing appropriately for the group, and not leaving early. […]
Good Old-Fashioned Client Care – Your Best Business Asset!
If I had a dollar for every time one of my clients asked me my opinion about the latest and greatest business building product or gimmick, I would be a multi-millionaire. Agents are always looking for ways to improve their business model and to increase their income, but they often overlook their best asset. The […]
Ask Denise: Lead Generation Overload
Q: “Denise, I am a newer agent and need to generate some leads. I have a direct mail company who keeps calling saying I can mail to thousands of people every month and it won’t cost me too much. Should I do it? I am also doing some online lead generation with another company and […]
Ask Denise: Prospecting Innovation
Q: “Denise, I am looking for an innovative way to get more business. I am not looking for a farm or an open house system. I really want something that will help me get more business when I need it and turn it off when I don’t. And I don’t want to go after expired […]
Ask Denise: Attention on Online Leads
Q: “Denise what do you think about paying for online leads?” A: Online leads have saturated the market over the years and many agents have paid for them with little to no success while others love them. The key is to know whether or not an online lead suits your personality and your overall work […]
Ask Denise: Opening Doors at Open Houses
Q: “Denise, I am so tired of holding open houses! Every time I ask if buyers are working with an agent, they answer, “yes.” Are they all really working with agents or are they just blowing me off?” A: There is really no way of knowing, but if you are constantly getting shut down when […]
To Control Your Results, Control Your Outreach
It is around this time of year, when one month is already gone on the calendar, that I begin to get a sense of who is on track to have a strong spring and who may need to really ramp up. How do I know? New connections and outreach. Lots of agents begin the year […]