Team Harlan is a father-and-son team that has been in business for the last 20 years. They started out with a look based on their broker’s colors, and wanted to keep the rich greens moving forward. They also had a logo that needed a refresh. With these considerations as the foundation of their custom branding […]
Posted in Branding & Design, Branding Spotlight 
Tags: brand consistency, father and son, green, logo refresh, modern, refined, sidebar, team 
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If you find yourself drawing nature into your every-day life with earthen-tone palettes, organic textures, and imagery or iconography from the great outdoors, you may have a Natural design style. Naturals are often described as genuine, laid-back, and straight-forward. With a deep reverence for nature, they find themselves attracted to marketing which reflects their core […]
Posted in Branding & Design, Branding Spotlight Tags: green, leaves, natural, nature, personality branding, plants, stone, water No Comments »
Do you gravitate towards patterns, textures, and a color palette full of all your favorite hues? If so, you may have an Artistic style. Whether you go all-out with an unusual color, or double-down on a rich texture, or temper your artistic side with another design style, Artistic styles have one thing in common: creative […]
Posted in Branding & Design, Branding Spotlight Tags: artistic, colors, design style, design style analysis, gold, green, pattern, teal, texture, yellow No Comments »
Logos often grab the spotlight when it comes to branding. They are a great marketing asset, and we have created hundreds of logos for our clients. Some clients come to the branding process without a clear idea of a logo. Other clients come with a partial or complete logo, and we build a brand around […]
Posted in Branding & Design, Branding Spotlight Tags: green, house, logo, logo refresh, name treatment, script, tree, update No Comments »
The starting point: Candie and Richard are a dynamic team who wanted a brand to make them stand out from the competition. They selected the Impact! I Want It All package and connected with our designers to make their vision a reality. The strategy: They wanted to connect with the lifestyle of their area, so […]
Posted in Branding & Design, Branding Spotlight Tags: bold, bronze, brown, gold, green, handwritten, lifestyle, logo, natural, nature, photos, script, texture No Comments »
The starting point: For over a decade, Tara has been leveraging her eye-catching green and terracotta branding to great effect. Recently, she reached out for a logo refresh. She wanted a monogram that would work well in the spotlight of social media. The target audience: She wanted her logo to tie in with her existing […]
Posted in Branding & Design, Branding Spotlight Tags: brand refresh, branding, cream, green, logo, logo refresh, orange, refresh, texture No Comments »
The starting point: Kristin Niebergall had completed a brand with us several years ago that highlighted her area – specifically the Chambers Bay golf course. After a few years, she decided that what she really needed was something fresh and young. The target audience: Kristin wanted her refreshed design to be flexible enough to work […]
Posted in Branding & Design, Branding Spotlight Tags: black, brand refresh, flower, green, logo, minimal, modern, script, watermark, white, yellow No Comments »
The starting point: Early this summer, Lynn MacGougan decided she was ready to for a personalized design that complimented the warm neutral tones of her team’s branding. The target audience: As a Gig Harbor expert, Lynn wanted to attract people of all areas of Northwest life – from waterside homeowners to nature-loving buyers. The strategy: […]
Posted in Branding & Design, Branding Spotlight Tags: elegant, green, minimal, natural, script, understated, watercolor No Comments »
The starting point: Originally from Ireland, Sinead has lived on both U.S. coasts. She is relatively new to residential real estate but already passionate about helping her clients navigate the biggest purchase of their lives. She enjoys working with first-time buyers and young couples. As a supporter-type personality, she is always willing to go the […]
Posted in Branding & Design, Branding Spotlight Tags: emerald, gold, green, irish, logo, semi custom pro, sidebar, teal, tree, watermark, white, yellow No Comments »
The starting point: Dorothy loves color and wanted to include all of her favorite hues in her Mastery brand. She also wanted to use dots as a major branding element, as she built brand equity with dot-patterns before. However, the final brand also needed to work well for her business partner Don and incorporate their […]
Posted in Branding & Design, Branding Spotlight Tags: blue, brush script, green, mastery brand, orange, serif, teal, turquoise No Comments »
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