A lot of agents have a hard time talking about their accomplishments. It can be awkward to balance stating your value as an agent while trying not to brag or toot your own horn. If you’ve ever struggled with Imposter Syndrome (feeling inadequate despite your experience and qualifications) when marketing yourself, you’re not alone and […]
Posted in Branding & Design, Branding Spotlight 
Tags: biography, branding, comparison, experience, facts, giveaway, graphics, open houses, statistics 
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There isn’t a day that goes by that I don’t read about a new real estate company jumping into the industry with a fancy new idea created to entice sellers into working with their company. Promises of quick sales and high prices with creative marketing programs abound. As an agent in today’s diverse offering market […]
Posted in Communication, Client Care, and Follow-up, Real Estate Coaching, Mentoring, and Training, Sellers, Zebra Reports Tags: Branding & Design, changing market, class, communicating with sellers, discussion, facts, graphs, learn, Listing presentation, market status, Pricing, relationships, Sellers, statistics, visual aid No Comments »
When agents ask me how the market is doing, I always ask them, “Why they you asking?” Considering they are in the market day to day I assume that they have a very good idea of how the market is doing. The challenge is that for many agents that were licensed during the downturn/correction/crash/recession (or […]
Baby Boomers are born between 1946 and 1964 while Millennials are those individuals born between 1982 and 2000. They have now officially outnumbered the Baby Boomers and this is creating some interesting shifts and demands in the real estate market. If you are helping Millennials to buy or sell in this market there are some […]
Lately I have been working with a lot of numbers and I have been reminded of their power. While numbers themselves are non-emotional, often they bring up a lot of emotion and therefore, are sometimes avoided. Anyone who has ever not opened their credit card statement or avoided revisiting their commission statements knows exactly what […]
Q: Denise, what should I do about a seller who only wants me to show his home? He is not comfortable using a lockbox. We have tried this for a few weeks, but the listing is not getting the traffic it should because it is too difficult to show. It should have sold by now, […]
Q: Denise, I really enjoyed your article last week on organizing my car. I was totally inspired and created my whole kit complete with hammer, measuring tape, zip ties, the works! I even bought snacks in the event I have buyers that I am touring and they get hungry. However, I went out to my […]
Q: Denise, I had a listing that I knew was overpriced, but I agreed to it with the expectation that we would revisit the price if it was still on the market after few weeks. When that time came, the seller blamed me, claiming the lack of traffic was my fault. Although I was armed […]
Q: Denise, with our tight inventory and multiple offers, my seller thinks if we price the house really high (20% above my price!) that buyers will flock to it anyway and continue to drive the price up. I have tried to redirect him, but how can I prove that it just won’t sell at that […]
Q: I am embarrassed by my work car and am trying to talk my husband into purchasing a new one. It isn’t too old, but as a family car it is “decorated” with crayons, dog hair, and smells funny. I clean it all the time, but the messes just come back. My husband feels that […]
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