Whether it’s the charm of the house, a conquered challenge, a special client, or an exciting chain of events, no two transactions are ever identical. (It’s one of the fun things about our industry!) How do you tell potential clients of your experience and versatility? With an Experience Book.
Picture it. Your potential seller’s dining room. 7:32 pm. You have reviewed their home, provided them with information on pricing, and have shown all your materials. Do you ask for the business? Ask if they are interviewing other agents? Whip out a listing agreement? This is a make-it or break-it moment for all your hard […]
Q: “Denise, if I added one thing to my listing presentation this year, what would you recommend?” A: An Experience Book. Hands-down, this is one of my favorite tools to have in this market. Choose six to ten of your recent listings, include photos, samples of your marketing for that listing, challenges that were overcome, […]
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