I’m teaching at the Lynnwood Convention Center. The first thing you have to remember is that when someone asks you to cut your commission, they are being motivated by something. Maybe the seller is concerned about closing fees. Maybe a friend of theirs bragged about what they paid. Maybe they are just trying to figure […]
Posted in Business & Finance, Real Estate Coaching, Mentoring, and Training, Zebra Reports 
Tags: commission, Denise Lones, discussion, listing presentations, process, Real Estate Coaching, real estate commission, Real Estate Training, reduced commission, results, Sellers, services, The Lones Group 
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There are many barriers to selling a home in today’s competitive selling environment. The challenge for many agents is how to discuss those barriers without offending the client. Perhaps the home you are evaluating has a very strong cat urine odor or the seller has just told you that they expect you to be at […]
There isn’t a day that goes by that I don’t read about a new real estate company jumping into the industry with a fancy new idea created to entice sellers into working with their company. Promises of quick sales and high prices with creative marketing programs abound. As an agent in today’s diverse offering market […]
Posted in Communication, Client Care, and Follow-up, Real Estate Coaching, Mentoring, and Training, Sellers, Zebra Reports Tags: Branding & Design, changing market, class, communicating with sellers, discussion, facts, graphs, learn, Listing presentation, market status, Pricing, relationships, Sellers, statistics, visual aid No Comments »
Q: Denise, with the government shutdown, I have clients on both sides of the political fence getting very irate regarding the state of affairs. I am trying to maintain a professional outlook and am not comfortable getting into a heated discussion. How do I respectfully bow out of the political debate without making my clients […]
I can’t tell you how many times I have seen agents quarreling and bickering over their real estate transactions. Some agents start seething over a small hiccup or completely blow up when things aren’t going right. I have seen agents completely lose their mojo over a transaction when they felt bullied and berated by an […]
This is our final article in my “What If” series. If you would like to read the entire series, click the links below: WHAT IF? Essential words when working with buyers to write an offer WHAT IF? Essential words to use when working with sellers WHAT IF? Essential words to use when pre-qualifying a buyer […]
If a home you have listed has been on the market for longer than you know it should be, it is time to address that with the seller. First, honestly assess whether the home would have likely sold if it were priced lower. If the answer to that question is “yes,” you have to work […]
If you have spent hours driving around buyers who aren’t really ready to buy, you know the importance of making sure buyers are pre-qualified before they get in your car. And I don’t just mean pre-qualified with a lender. I mean agents need to take the time to ask some tough questions of the buyer […]
Sellers can be the lifeline of a real estate agent’s business. Working as a listing agent can give agents much more control over their hours and time spent with each client. In fact, it takes about one-third of the time to close a listing transaction as opposed to working with a buyer. However, working with […]
Posted in Communication, Client Care, and Follow-up, Real Estate Coaching, Mentoring, and Training, Sellers, Tools and Systems for Real Estate Agents, Zebra Reports Tags: communicate, Communication, discussion, list price, listing, listing price, market price, offer, price, questions, Real Estate Market, Sellers, Selling, what if 1 Comment »
Over the next several weeks I am going to be covering the importance of two little words: “What if?” Simply asking this question in a variety of scenarios will not only help you gauge what your clients are truly feeling about an issue, but it can also be a good tool for your clients to […]
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