There isn’t a business out there without a pipeline. A business pipeline is basically the path a client takes from the start and getting to know you, through the transaction, and beyond the conclusion of business (sometimes for many years after). A successful pipeline has 3 parts to it: Before, During, and After.
When I was a top-producing agent, I discovered one of the most powerful marketing tools I’ve ever used in my marketing career. No matter what new company or real estate agent or business I find myself involved with, I try to convince them to use it … because it works. What is it? Articles! Writing […]
Posted in Communication, Client Care, and Follow-up, Lead Generation for Real Estate Agents, Tools and Systems for Real Estate Agents, Zebra Reports 
Tags: articles, Branding & Design, credibility, Denise Lones, Expert, information, mail, mailings, newsletters, Real Estate, zebra report 
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This is not so much a news item as it is some great advice for newer agents, from Sam DeBord, State Director for Washington REALTORS®. If you are a newer agent and struggling to establish your credibility against more seasoned agents, there is one thing you can do right now to not only wow your […]
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