I’m teaching at the Lynnwood Convention Center. The first thing you have to remember is that when someone asks you to cut your commission, they are being motivated by something. Maybe the seller is concerned about closing fees. Maybe a friend of theirs bragged about what they paid. Maybe they are just trying to figure […]
Posted in Business & Finance, Real Estate Coaching, Mentoring, and Training, Zebra Reports 
Tags: commission, Denise Lones, discussion, listing presentations, process, Real Estate Coaching, real estate commission, Real Estate Training, reduced commission, results, Sellers, services, The Lones Group 
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Q: “Denise, we are getting a lot of people from out of the area moving here and while I hate giving such a substantial percentage of my commission to the relocation companies, I feel this is a market I should be catering to. Your thoughts?” A: You can certainly set yourself up to work for […]
Q: Denise, I have received a few potential listing calls lately from my friends and distant family members wanting me to discount my commission. I don’t want to be rude, but it isn’t going to be like I am doing any less work for them and quite honestly, sometimes it is a lot more! What […]
Q: Denise, I like your idea of looking at transaction categories and applicable commission for agents covering for agents on vacation, but I am just going to be gone for one week over 4th of July and two more weekends. It seems the percentages of commission for those covering for me would be so small […]
With the summer months almost upon us, I hope you have planned some time off to have fun in the sun. However, with vacation and time off comes the worry about what will happen with your business while you are away. Or perhaps you wind up promising to give away half your commission for the […]
Q: Denise, why do so many real estate agents struggle to increase their gross commission income from year to year? A: That is a fantastic question and one that I feel very strongly about. There are two sides to any real estate agent’s business: the lead generation side and the post-closing client care side. Many […]
Posted in Ask Denise, Communication, Client Care, and Follow-up, Lead Generation for Real Estate Agents, Real Estate Coaching, Mentoring, and Training, Tools and Systems for Real Estate Agents Tags: ask denise, Business, client care, commission, Follow-up, gross commission income, income, Lead Generation, leads, post-closing, Real Estate, systems No Comments » Q: Denise, I have had a few of my buyers decide to go with rebate and discount brokerages who give back commission dollars at closing to my buyers. I am so tired of this happening, but don’t feel like I can – or should – cut my commission. What do you think? A: I think […]
Posted in Buyers, Communication, Client Care, and Follow-up Tags: ask denise, Buyers, commission, representation, sales price No Comments » Q: Denise, I just lost a listing after a presentation that I thought I had in the bag. I am feeling panic-y because I was counting on that listing. Especially in this market when I know that listings are flying off the shelves, I needed something I wasn’t going to have to babysit (unlike the […]
This past month I have been working with a lot of numbers and I have been reminded of their power. While numbers themselves are non-emotional, often they bring up a lot of emotion and therefore, are sometimes avoided. Anyone who has ever not opened their credit card statement or avoided revisiting their commission statements knows […]
Q: Denise, can you tell me what the going market pay rate is for real estate assistants? A: That’s a great question, but one with a complex answer. How you pay someone will depend on whether or not they are licensed, what kinds of duties you expect them to perform, and how motivated you are […]
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