Gone are the days when you can simply show up at a listing presentation with data from your MLS that shows comparable homes. Today’s savvy sellers require much more information. They expect an in-depth analysis of their local market. They want a customized marketing plan, tailored to their home and their needs. They want to […]
Q: With all the talk about high-quality online marketing, do I really still need to provide my sellers with a printed flyer? And if I do, is it better to do a one-page or a two-page flyer? A: While your online marketing will attract potential buyers, you absolutely still need printed flyers. There will always […]
Because she often works with historic homes, it was important to Sherrill that the brand we developed for her incorporated a sense of timelessness. Drawn to muted colors and natural elements, Sherrill also requested that her brand had a strong “wow” factor, coupled with a feeling of sophistication and quality. We’re happy to report that […]
A seasoned agent with many years of success under his belt, LaVerne Pike wanted to reestablish his image as a service-oriented professional. His new tagline, “It’s your move”, clearly articulates that LaVerne is client-focused. Because he was drawn to images with a curved element – coupled with strong structure – the idea of a chessboard […]
Like many of our clients, Vic Jones wanted to convey something personal about himself via his branding. Hot Rod Properties was the result! Vic is currently in the process of restoring a classic hot rod, and wanted to incorporate that passion into his real estate business. With this brand, we’ve created a fabulous tie-in between his passion […]
David Oser has a sterling reputation in his market. Known for his no-nonsense, yet gentlemanly approach to the business, David asked us to create a brand that would reflect those qualities. Because David wanted to leverage his relationship with ReMax, we selected a color palette of blue and white, accented with red. The result? A […]
After serving in the Marine Corps, Ron was ready for a change! Real estate was a natural fit for him, and he has taken it one step further by focusing on relocating clients. Because of the added stresses that come with relocation, Ron wanted a brand that conveys his personal warmth and caring demeanor while […]
When it hits your eye, you can’t help but groan. Or perhaps it’s so unremarkable that it doesn’t register with you at all. Those are the effects of bad branding. Rarely do you see an agent whose branding is so unique—so different—that it stands out above the rest. That memorable brand clearly articulates who the agent […]
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