Quick—you need to print a report for a meeting in an hour and it must look professional and impressive. What do you have in your printer: Plain copy paper? Generic brokerage letterhead? Or your personal branded letterhead? Whether it’s a letter to the title company, a house flyer, or multi-page report for a prospective client, […]
Give your clients a snapshot of where current market interest is focused by showing them the full spectrum of recently purchased homes in their area. This can help your buyers see where they face the most competition for homes. Use this to show your sellers what kind of demand the market has for a home […]
Q: “Denise, I am following your advice and not getting freaked out by the current state of affairs. I am worried about income, but I figure everyone is in the same situation. Here is my issue: I really want to work on my business structure and systems right now, but nothing is holding my attention. […]
Q: “Denise, I am considering developing a brand and some basic systems with your company. I appreciate that you offer monthly financing (as I am not cash rich at the moment), but I wonder what I can expect in terms of a return on that investment.” A: In my experience, brand development pays off time […]
Posted in Ask Denise 
Tags: agent branding, branded systems, branding, Investment, return on investment, systems 
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Q: “Denise, I have been on the fence for a while about building a brand. My company supplies some materials and I get by with other materials from companies that offer postcard templates. Is having my own brand really all that different? Do people really pay attention? Is it worth the investment?” A: Having your […]
Q: “Denise, 2016 seemed like a blur! I felt like I was being pulled in all directions by buyers and sellers and I never found the time to implement some of the systems that I need. For example, I have been in the industry for nine years, but still don’t have a system for taking […]
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