Technology | The Zebra Blog

Archive for the ‘Technology’ Category

Ask Denise: Online Video Introduction

Denise Lones

Q:  Denise, I have been thinking of putting a video introduction of myself on my website, but am not sure where to start. What do you suggest? A:  FANTASTIC! I believe agents who step out of their comfort zone into the world of video this year will be richly rewarded. First you have to ask […]

Introducing the Daily Zebra

Zebra and man reading newspapers

Looking for a daily digest of what’s happening in the world of real estate? Every morning the Daily Zebra curates news and stories from dozens of online resources into one easy-to-browse location for your reading convenience. The Daily Zebra covers market news, stories to help you keep your business tech-savvy, business tips, political real estate […]

Blogging: How to Get Results from Your Real Estate Website

Woman looking at the Zebra Blog on a computer

When I talk about blogging with my coaching clients, one frequent question always comes up – why do it? Many agents have heard that it’s a good idea, but they don’t really get why it’s such a great idea. Over the past year search engines like Google have made a number of very significant changes […]

6 Tips For More Successful Video Marketing

Man Filming

Since 2010 I’ve been encouraging my clients to leverage the power of video. Some of them have followed my advice and seen great results. Others have not been quite ready to take the plunge. Here’s the truth: video marketing can work wonders for your business. Studies from the Wharton School of Business, Procter & Gamble […]

Ask Denise: Pinterest Followers

Denise Lones

Q:  I’m intrigued by Pinterest and using it in my business… but need help figuring out how to get people to “follow” me! A:  Two easy ways: by letting people know you are on Pinterest, by engaging with others, and by providing great content that catches people’s attention. In my Zebra report on Pinterest best […]

Ask Denise: Tablet Listing Presentations

Denise Lones

Q: What do you think about using tablets (like an iPad) at a listing presentation? Lots of title companies in my areas are giving classes on this, and are even offering to create a listing presentation for me if I buy the tablet from them. A: Having great materials for presentation is important. But I […]

Why Not Make A Vacation of It?

Terra Blanca Winery

Eastern Washington is not only a beautiful area, it’s home to some of the region’s up-and-coming vineyards. More and more individuals in the Pacific Northwest are discovering this wonderful area. You can too! Why not visit the TriCities next week?Take in the wine country, enjoy the river, and join us for great day of class! […]

YouTube: Is It the Perfect “Learning Lab”?

The Lones Group YouTube screenshot

If you read my Zebra Reports regularly, you know that I believe that today’s real estate agent needs to engage more fully in social media than ever before. That engagement may come through Facebook, Twitter, Google+, Pinterest, a blog… or one of the other hundreds of social media sites available – including YouTube. I’ve long […]

Do You Know the 11 Best Pinterest Practices?

Pinterest Screenshot

In an earlier Zebra Report I shared my thoughts about Pinterest, and how it could benefit your real estate business. As you might remember – or may have discovered since that report – Pinterest is a website where users can curate theme-based images and collections. At heart, it’s based on the concept of visions boards […]

Ask Denise: Support for Technology

Denise Lones

Q: I’m in an office with limited technical support… and I’m not great with technology. I find myself spending hours and hours trying to figure out stupid things. For example, I’m tracking market data and putting it in Excel. I want to create graphs and charts, but I just can’t figure it out without pulling […]

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