The starting point: Tammy Wright jumped into the custom branding process with a vision for a clean and luxurious brand. As someone who is all about people and relationships, she also wanted to incorporate the idea of planting roots in community. Her new design gives her all of the above. The strategy: She selected a […]
Posted in Branding & Design, Branding Spotlight 
Tags: blue, elegant, gold, logo, luxury, minimal, navy, tree, understated 
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We are pleased to announce that we have updated our brand gallery for 2021. Now you can see the elements that make up some of our favorite client brands as well as see them in action all in one easy-to-view Style Tile. From color palettes and fonts to examples of their fully branded templates in […]
Everyone wants an amazing logo with their brand—it’s one of the most common requests to our design team during the branding process. There are many different styles and applications for a logo, from monogram to word-mark, emblem to icon, abstract to literal, and everything in between. Our team has created hundreds of logos, so today […]
The starting point: Cheryl Nygaard has branded with us for many years, recently refreshed her brand for a brighter and more modern design. She was especially interested in a logo that she could could use outside of print-branding templates. The strategy: Bright blue and gold stand out in the mail or in a digital setting. […]
Posted in Branding & Design, Branding Spotlight Tags: blue, brand refresh, gold, logo, modern, orange, pattern, understated, yellow No Comments »
The starting point: Ted Mansfield runs his business with integrity and service as his top priorities. He wanted his new branding to communicate his dedication to going the extra mile for his clients. The target audience: Many of his clients are friends and referrals. Ted also had an Mansfield Group logo that he use for […]
Posted in Branding & Design, Branding Spotlight Tags: black, charcoal, classic, foil, gold, gray, logo, modern, monogram, texture, timeless, white No Comments »
The starting point: An experienced agent in Pennsylvania, Flossie is well known in her market by just her first name. She wanted her custom brand to leverage that name recognition and lay the foundation for systematizing her business. The target audience: With a database full of repeat and referral clients, Flossie wanted to appeal to […]
Posted in Branding & Design, Branding Spotlight Tags: blue, historical, history, navy, pattern, pink, script, tone-on-tone No Comments »
There are very few things I am as passionate about in business as branding. Brand Development is as critical in business as determining your business name, mission statement, your entity (such as S Corp, LLC, etc), and your processes. However, there seems to be confusion about what your brand really is. Some think it is […]
Posted in Branding & Design, Zebra Reports Tags: brand, branding, Branding & Design, colors, fonts, logo, style 1 Comment »
The starting point: Born in Finland, Susanne is drawn to minimal, Nordic design and all things outdoors. From hiking and boating to snowboarding and beyond. She started the branding process with a delightful eclectic request: she wanted to include an octopus into her brand. The target audience: “Sisu” literally translates to “go” in Finnish, but […]
Posted in Branding & Design, Branding Spotlight Tags: blue, custom, eclectic, logo, nautical, understated, yellow No Comments »
The starting point: When David Croppi and Jason Cook decided to join forces and create South Bellevue Partners, they needed a unified look for their joint marketing. The target audience: While the name of their group identifies the location, their new branding needed to draw in their past clients and attract future clients in. This […]
Posted in Branding & Design, Branding Spotlight Tags: blue, branding, custom brand, dramatic, group, logo, minimal, modern, orange, sans-serif, understated No Comments »
The starting point: When Dorothy started her Mastery branding, she was torn between her love of colorful dots that fit her personality and wanted something elegant and luxurious for those extra special listings. After a little discussion, she decided to use both! While her colorful branding (featured back in April) is her go-to for daily […]
Posted in Branding & Design, Branding Spotlight Tags: copper, dark, luxury, luxury marketing, navy, selling luxury, teal No Comments »
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