Branding & Design | The Zebra Blog

Archive for the ‘Branding & Design’ Category

Branding Spotlight: Shawn McNeal

Shawn McNeal loves rich colors, elegant patterns, artistic flourishes, and classic understated design. All of that might seem like it contradicts itself, but our design team worked closely with Shawn to create a beautiful brand that she can use to launch her marketing. First is the classic red, black, and charcoal color palette, which sets […]

Branding Spotlight: Tim Tiller

Tim Tiller started his custom branding journey with big goals in mind: building real estate teams in Arizona and Missouri. We have created a suite of foundational templates for agent and team branding that will work for both locations. The Arizona team is under the name “Southwest Horizon” and the Missouri team will be “Midwest […]

Branding Spotlight: Gina Garcia’s Digital Marketing

When an agent’s website matches their social media profiles, it creates a sense of reliability and official integrity. Viewers intuitively know that the care and effort that went into creating a united look means the agent is active and invested in their online presence. Gina Garcia’s digital marketing goes one step further and matches her […]

Branding Spotlight: Shelley Godwin

Shelley has made her mark in real estate over the last ten years, and she wanted to streamline her systems with a bold and modern look. She embraced her broker’s navy color and added a pop of rich yellow, although both colors are used sparingly so that her content has plenty of white space for […]

Branding Spotlight: Team Harlan

Team Harlan is a father-and-son team that has been in business for the last 20 years. They started out with a look based on their broker’s colors, and wanted to keep the rich greens moving forward. They also had a logo that needed a refresh. With these considerations as the foundation of their custom branding […]

Branding Spotlight: Anne Marie Peterson

Before working with us, Anne Marie Peterson had never had a personal brand before. She did have a black-and-white logo from her brokerage’s design team that she liked, but it needed the support of a modern, high-contrast brand. We guided her through our branding process and developed a minimal brand with a modern script and […]

Branding Spotlight: Chelsea & Dustin Brown

Chelsea and Dustin wanted a professional look that would unite their marketing in print and digital forms, stand out from their peers, and convey their professional but approachable business style. Most importantly, it had to mesh seamlessly in their Snohomish County lifestyle and community. Their final brand achieves all that and more. It is cool […]

Niche Marketing Done Right!

It’s Thursday (#TBT)! I am feeling a little nostalgic today, so I am taking a trip down memory lane to some of my favorite niche brands that we have created through the years. Some of these are older than others (we HAVE been creating brands for agents for over 20 years) but all of them […]

Branding Spotlight: Erena Rombakh

With over a decade of experience as a real estate agent, Erena needed a brand that would help her work smarter and stand-out from the crowd. We worked with her to create a bold and elegant design, featuring a rich navy and gold palette. Crowning her new templates is a simple but graceful monogram, which […]

Branding Spotlight: North by Northwest Real Estate

Paul, Steve, and Kevin have taking niche marketing to the next level. They have narrowed their focus to one zoning code in one city. This may sound extreme, but their extensive experience makes them experts on bridging the gap between independent homeowners and developers. Coordinating an assemblage sale means working with multiple neighbors while getting […]

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