Q: “Denise, I am going to start a geographical farm (yeah! Finally!). I got a list of 500 names and addresses in my target neighborhood from my title company, but I am having second thoughts about starting with that many people. Any ideas on how to find the best choices in a neighborhood?” What a […]
The holiday season is a great time for people to connect and reconnect with each other. Every year at this time agents ask me what they can do to connect with their clients in a big way during the holidays. While I do agree that it is nice to get a holiday greeting of some […]
Posted in Communication, Client Care, and Follow-up, Lead Generation for Real Estate Agents, Tools and Systems for Real Estate Agents, Zebra Reports 
Tags: ACR, annual client review, Branding & Design, client care, CMA, connecting, Denise Lones, holidays, Lead Generation, mailings, zebra report 
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I know you’ve already heard that old saying that in real estate, the three most important words are, “Location! Location! Location!” Today though, the three most important words that you the real estate agent need to know are, “Database! Database! Database!” The quality of your database and how you use it directly affects your success. […]
Q: “Denise, I know I am making this way more difficult than it should be, but I like to thank my friends, family, and past clients with a gift card when they give me a referral. The challenging part is that I have a difficult time choosing what to give. For example, I was recently […]
Posted in Ask Denise, Communication, Client Care, and Follow-up, Lead Generation for Real Estate Agents, Tools and Systems for Real Estate Agents Tags: client gifts, gift, gift card, past client referrals, referral systems, referrals, referrals system, thank you, thank you gift, thank you system No Comments »
An agent asked me recently, “Denise, how do I convert leads from an open house?” Converting leads at an open house is easy because they already met you and I bet they developed some sort of rapport with you. Furthermore, they took the time to see a home so they probably are thinking about buying […]
This week I am going to answer some of my most frequently-asked open house questions. Enjoy! Q: “Denise, sign in sheets never seem to work for me. I get people using fake names or when I ask them to sign in, it really puts them off. Should I stick with the sign in sheet or […]
Q: “Denise, I can get a great deal on printing postcards, but they don’t handle any of the mailing. Should I take on applying labels, postage, and get it in the mail?”. A: It depends! I suggest you really take a close look on how much you are saving. Often times, if you are saving […]
Depending on where you are in the country, you may or may not be experiencing a super-fast market this spring. A super-fast market is defined as a market where there are many more buyers than inventory and homes are selling in very low days on market numbers for above listing price. I hear agents trying […]
Posted in Lead Generation for Real Estate Agents, Motivation & Planning, Real Estate Coaching, Mentoring, and Training, Real Estate Industry News, Tools and Systems for Real Estate Agents, Zebra Reports Tags: business connections, fast market, Lead Generation, Open house, open house advice, open house system, real estate open houses, spring cleaning No Comments » Q: “Denise, I am new to my market and want to get up on the real estate scene – fast! Where should I start?” A: You are in luck! In my Club Zebra Vault, I have a document called Becoming a Market Expert: The 20 Things You Need to Know. Doing the research on even […]
Several weeks ago, I introduced the idea of The Tipping Point – that moment in time when it becomes more advantageous for a seller to sell than to stay in his or her home. In areas where markets have inventory shortages, making more homeowners aware that their tipping point may be near is critical for […]
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