Alina’s new brand is inspired by luxury hotel branding; dark and dramatic with a hint of shine. Our goal for her brand was to provide her clients with the feeling of luxury without excluding any price point. Her logo is comprised of an elegant and abstract sunburst logo and gorgeous monogram, which we expand in her full name treatment. We used the official font of her brokerage for headlines and body text, which we paired with a powerful yet elegant serif font to give her brand some punch. While most of her marketing materials have a dark background, we have provided her with light alternate options to keep her brand as adaptable as her business. Alina’s bold new brand design is the look she needs to bring her professional vision to fruition.
To talk to a branding expert and discover how branding can make a difference in your real estate business, call us at (360) 527-8904, email solutions@thelonesgroup.com.