
Q: Denise, the project I have been avoiding is to send an article to my database on a regular basis. I haven’t even created my first mailer because I am not tech-savvy whatsoever. The idea of creating an article in Publisher and actually getting it to the printer absolutely has me in a tailspin. How do I get over this? I am getting sick to my stomach just thinking about it…
A: Good for you for acknowledging your fears and challenges. Now let’s talk solutions. You have a few ways of overcoming this issue and it is important to determine the best solution for you:
- Tackle this technology terror and enroll in some community education classes at your local community college. This will allow you to learn with a live instructor and usually in a hands-on computer lab.
- Decide this is not a task that you want to be responsible for. In this case, you may have a few options:
- Is there a resource in your office that can do this task for you?
- Could a virtual assistant take care of this for you?
Which option will you be moving forward with? Take action!
I wouldn’t worry too much about your article looking very professional. People (most of them anyway) are just happy to hear from you and it keeps you top of mind.